BOARDING GATE COUNTER DESIGN
Drawing from STARLUX Airlines’ signature typeface, the design language extends seamlessly into restricted area equipment, infusing each detail with the brand’s unique aesthetic. To meet the dynamic needs of airline operations, signage is designed for modular flexibility, allowing messages to be easily updated while maintaining visual coherence. Wrapped in a brushed “Earth Gold” finish—STARLUX’s exclusive corporate color—each piece features refined rounded edges, embodying a sense of understated luxury and meticulous craftsmanship. As passengers queue for boarding, the shifting angles reveal the brushed texture’s elegant sheen and subtle patterns, elevating the space with a quiet sense of prestige. The design and color palette harmonize with existing signage in restricted areas, creating a cohesive visual language throughout the terminal. From the moment boarding begins, every detail has been carefully considered to immerse travelers in the understated luxury that defines the STARLUX experience.
AIRPORT BILLBOARD DESIGN
Extending the design language of the boarding gate counters, the signage within the restricted area embodies a cohesive visual style that reflects the STARLUX brand identity. To address operational needs such as flight changes, special announcements, or schedule adjustments, the internal posters feature a modular insert system for flexible content updates. One version utilizes a soft magnetic board paired with interchangeable magnetic tags, allowing staff to instantly adapt displayed information in response to real-time flight changes. As passengers move through the terminal, the brushed rose gold finish reveals delicate textures and shifting luster under different angles of light, enriching the spatial experience. This unified design approach bridges the boarding gate counters and restricted area signage, achieving a harmonious integration of STARLUX’s refined aesthetic throughout the passenger journey.
